The Blue Paradox Exhibit
With an exhibit on the plastic pollution crisis and a call for collective action, we’re working to demonstrate the scale of the ocean plastic crisis and inspire the collaboration needed to solve it.

Solving the plastic waste crisis is going to take individuals, business and governments – all of us. We must change how we produce, use, reuse and recycle plastic.
That’s why we teamed up with our longtime partner Conservation International to present The Blue Paradox, a powerful, immersive experience that takes viewers below the ocean’s surface to explore the impact plastic pollution has on our planet’s largest ecosystem.
By bringing to life the ocean plastic crisis, we hope to continue highlighting how businesses, government and individuals can work together to create a more sustainable world.
The Plastic Paradox
Plastics are an essential part of our lives, but overuse threatens the oceans we rely on for survival. We call this the Blue Paradox.

The constant flow of plastic into the ocean has reached a crisis level
Plastic dumped into the oceans each year. That’s 888 pounds of plastic every second.
The estimated time it takes for a plastic bottle to biodegrade in the ocean.
After a sold-out temporary exhibition in London in September 2021, The Blue Paradox is now open at the world-renowned Griffin Museum of Science and Industry in Chicago.
Get involved
The Blue Paradox has grown into a global movement to address the ocean plastic crisis and preserve the environment. Visit BlueParadox.com to learn more about the crisis, potential solutions and how you can take action to help.

Our partners
The Blue Paradox is presented by SC Johnson in partnership with Conservation International and The Griffin Museum of Science and Industry, Chicago.

Conservation International
Conservation International protects nature for humanity's benefit through science, policy, and fieldwork. With offices in 30 countries, they partner globally to ensure the well-being of people and biodiversity.

The Griffin Museum of Science and Industry, Chicago.
Griffin MSI is a top science museum inspiring creativity and learning through interactive experiences. They offer groundbreaking exhibits, educational programs and rely on donor support.
Experience The Blue Paradox
Solutions start with awareness

How interactive experiences make an impact and raise awareness
In a world of screens and digital devices, we’re creating unique and memorable experiences to educate a new generation.

SC Johnson invites Londoners to walk beneath the ocean’s surface in The Blue Paradox
The Blue Paradox began with a sold-out, immersive pop-up experience in London in 2021.