“Environmental leadership has long been a part of the DNA of our company,” said Johnson at GreenBiz 2019. “Trust in business is at an all-time low today, and trust is the thing that keeps our consumers coming back to buy our products. I think one of the important ways that people decide to trust a company is how you treat people and the planet.”
Johnson was joined by Plastic Bank CEO David Katz. Together, they highlighted the companies’
partnership in Indonesia, where SC Johnson and Plastic Bank have opened eight plastic recycling collection centers to help increase recycling rates in impoverished communities while addressing the challenges of poverty. All of the centers in the country are now operational, putting the program ahead of schedule.
As part of the company’s continuing efforts to champion the critical need to end ocean-bound plastic waste, SC Johnson this week announced a
new challenge: inviting visitors at GreenBiz19 and social media users around the world to share their support for reducing ocean plastic by tagging #SocialPlastic or #SCJRecycles in their posts. If the company counts at least 20,000 tweets or retweets with those tags by the end of the week, it will open an additional recycling center in Indonesia.
“I want to continue the momentum that’s building out there around awareness of this issue, because that’s going to help us solve it,” explained Johnson. “With the attention this issue has gotten around the world, we’re at a tipping point. Business has an opportunity to embrace this change and continue to drive attention to this issue.”
For more information and supporting multimedia assets, visit
https://www.multivu.com/players/English/8502851-sc-johnson-windex-100-percent-recycled-ocean-plastic/